Content delivery network video services are becoming more and more popular. There has been a huge amount of interest in online video services thanks to the rise in popularity of services such as YouTube, Vimeo, Netflix and Amazon Prime video. Compared to traditional data that is delivered online, such as static website files, high definition video requires a large amount of bandwidth and low levels of latency to avoid buffering and low end user satisfaction. It is because of this that content delivery network video services are one of the first thing online video content providers seek to implement when looking to optimise their online delivery.
Content delivery network video services optimise video delivery in many ways. These methods include video compression through the use of modern file formats such as HTML5 video players and mpeg-DASH. This allows videos to load more quickly and reduces buffering. Another method includes the use of standard content delivery network infrastructure – points of presence (PoPs) located around the globe in strategic traffic hotspots where video data is stored. This allows end users to access videos from the PoP geographically closest to them, reducing latency and increase bandwidth.
Content Delivery Network Video Benefits
It is because of these content delivery network video benefits that IBM Cloud Video has become the latest video provider to utilise the CDN video platform – Ramp’s AltitudeCDN Multicast+ service. IBM Cloud Video is a cloud based platform that delivers enterprise communications and training communications to employees around the world, and Ramp’s services will help optimise traffic flows behind the firewall.
“Ramp is proud to partner with IBM Cloud Video to bring the next generation of multicast support to Streaming Manager for Enterprise,” said Tom Racca, CEO at Ramp. “Customers who deploy AltitudeCDN Multicast+ with their IBM Cloud Video solution drastically improve the delivery of video behind the firewall, giving employees a far better viewing experience free of jitter, buffering and latency issues.”