Content Delivery Network Video Deal for Ericsson with QYOU
Content delivery network video is hugely important to the modern internet. With millions of new internet subscribers gaining access to the web each year, combined with the growing popularity of web video services such as YouTube and Netflix to online streaming services from traditional television networks, content providers must look to content delivery network video services to ensure their data is delivered quickly and efficiently around the world.
The latest company to take advantage of content delivery network video services is QYOU Media. QYOU are a curator of premium ‘best-of-web’ video for multiscreen delivery and they have announced a deal with Ericsson that will see the CDN provider deliver QYOU’s premium video services via the Ericsson UDN (Unified Delivery Network).
CDN Video Services Benefits
“Many of the world’s largest service providers and content providers use our UDN ecosystem to deliver content to connected customers around the world,” advised Marcus Bergström, Director of UDN Program and Strategy at Ericsson. “With many millennials opting for skinny bundles or free short-form content online through social media, there is an opportunity to use our network to add value, and to monetise the content that clearly appeals to this hard-to-reach market segment. QYOU’s best-of-web content will provide our partner and customers with a ready means to attract and retain younger subscribers.”
“More and more TV providers are recognising the need to match millennial tastes with millennial programming,” noted Curt Marvis CEO and Co-Founder of QYOU Media. “We strongly believe that digital-first content, expertly curated and packaged, has a home on television’s multiscreen landscape. Hot on the heels of our expanded distribution into 17 million homes with TATA Sky in India, comes this deal that has the potential to deliver QYOU to hundreds of millions of subscribers globally. Partnering with Ericsson, one of the leading companies in the content-delivery industry and as part of a broader ecosystem that now encompasses 55 content providers and 40 service providers around the world, is another step to bringing web-first content to a wider audience, and showcasing its monetization potential.”